How to reduce puffy eyes and dark circles
 
                        We all notice how the appearance of our eyes changes day in, day out.
They’re the first place we look on our own face or when we meet someone else. Even at first glance, a look speaks volumes about your mood and personality.
Putting on eye make-up is often the first beauty ritual we learn in our early teens. A single stroke of eyeliner, darkening the lids or adding some brightly coloured eyeshadow brings out your eyes and shows the world your point of view.
 
                            Keeping your eyes and face feeling fresh and energised can be a process involving several tricks and techniques. Our experts share their tips and tricks on how to brighten and reduce puffiness in your under-eye area with the Clarins special eye products.
01 What causes dark circles and puffiness under the eyes?
 
                                    The skin around the eyes is much thinner than
                                        on the rest of the face, which makes it highly
                                        sensitive and often the first area to show the effects
                                        of aging, stress or fatigue. Signs of aging, excessive stress
                                        or tiredness often appear as dark circles and under-eye bags.
                                        
                                        
 Puffiness in the under-eye area is caused
                                        by an accumulation of water and fat. Lifestyle aspects such
                                        as excessive use of alcohol, smoking and the lack
                                        of sleep can amplify water retention and increase puffiness under
                                        the eyes.
                                        
                                        
 Small changes to your habits like increasing the amount
                                        of sleep you get each night, and targeted under-eye skincare
                                        can reduce dark circles under your eyes and help you feel
                                        fresher.
                                        
                                    
02 Why should I use Clarins special eye area skincare?
 
                                    Our delicate eye area deserves the very best
                                        care. Our skincare specialists have brought together the finest
                                        natural ingredients and created a line of eye area skincare
                                        with natural active ingredients that will help you reduce puffy eyes
                                        and dark circles. We can all benefit from turning
                                        to nature for ingredients known for their powers to drain,
                                        relax, hydrate or smooth your skin.
                                        
                                        
 Try implementing eye care treatments in your selfcare
                                        routine and give your under-eye area the TLC it deserves.
                                        Aging is a privilege and our nature-derived products have
                                        been developed to keep us feeling great throughout the natural
                                        process.
                                        
                                        
 Our researchers work relentlessly to develop new products
                                        that help lift and brighten puffy eyes and dark under-eye areas,
                                        keeping your skin looking healthy and energised for years
                                        to come. Our targeted, high-performance eye area skincare
                                        treatments are made from rare plant extracts such as organic Harungana extract, Kangaroo Flower extract, and Chestnut extract, which are selected from around
                                        the world to make your eyes shine. Nature’s looking
                                        out for you!
                                        
                                    
03 How do I target my eye skincare treatment?
 
                                    Be mindful of how delicate
                                        the eye area is and take appropriate care
                                        of it. Our tailor-made products for all skin types help
                                        you target different areas with the perfect combinations
                                        of natural ingredients. Our laboratories have developed a wide
                                        range of specific
                                            eye area skincare treatments that target the top three
                                        issues: aging, dark circles and fatigue.   
                                        
                                        
 Each and every woman has unique skincare requirements.
                                        Our experts have formulated a range of eye skincare products
                                        to offer you the chance of discovering a unique
                                        combination of nature-derived products that make your eyes look fresh
                                        and radiant. Try our Multi-Active
                                            Eye Contour Treatment for fine lines caused by lack
                                        of sleep or stress. For over 40s, we recommend exploring
                                        our Extra-Firming
                                            Eye Cream  to visibly firm, lift and smooth early
                                        wrinkles.    
                                        
                                        
 To fight signs of fatigue around the eyes, try applying
                                        our Eye Contour
                                            Gel for dark circles with an icy sensation.
                                        Its cooling, non-oily gel formula minimises puffiness and dark
                                        circles, and visibly refreshes and tones the area before
                                        you can even blink!
                                    
04 When should you start using an eye skincare treatment?
 
                                    You can see the benefits of our eye care treatments as soon as fine lines and wrinkles appear around your eyes. Apply refreshing and energising Multi-Active Eye Contour Treatment from the age of 30. The refreshing cream melts into the skin leaving it smoother and brighter. Let the power of Teasel extract work to visibly fight signs of fatigue and the appearance of dark circles and under-eye puffiness. In one step, the skin around your eyes is protected against the harmful effects of pollution and all signs of fatigue will disappear.
05 Why should I apply a hydrating mask?
 
                                    To chase away signs of fatigue and keep
                                        the eye area looking youthful, our beauty experts recommend
                                        applying
 Hydra-Essentiel
                                            Eye Mask once or twice a week. It's a 10-minute
                                        moisture boost that leaves your skin hydrated and radiant. Fine lines
                                        due to dehydration will vanish. Our moisturising eye mask
                                        combines the natural hydrating properties of organic leaf of life extract, which acts similarly
                                        to hyaluronic acid, with horse chestnut extract, known to have
                                        a brightening impact on dark circles. The secret of this
                                        mask is its unique gel texture and with soothing active
                                        ingredients, which reduce signs of fatigue and leave the skin
                                        feeling hydrated. It’s a hydrating sensation that feels so good,
                                        you’ll want to leave it on all night!
                                        
                                    
06How can I visibly reduce puffiness and dark circles?
 
                                    Eye Contour Gel for Puffiness and Dark Circles is our go-to quick fix for the under-eye area at any time of day! As soon as you apply this ultra-hydrating gel, your face will feel refreshed and relaxed. It provides total well-being for all skin types and it’s great for any age! It melts like an ice cube on the skin to remove all traces of fatigue in mere minutes. Expect an invigorating sensation that perks up the eye area with a blend of caffeine, organic cornflower water, organic camomile extract and aloe vera extract. It’s a visibly soothing and stimulating cocktail for under-eye bags and dark circles.
07 How do I firm up the eye area?
 
                                    Two signs of skin aging are loss
                                        of firmness and wrinkles at the corners
                                        of the eyes. Clarins has an intensive 2-in-1 treatment
                                        for women over 40 that fights crow's feet, dark circles
                                        and puffiness under the eyes. Extra-Firming
                                            Eye Cream has a dual lifting effect which comes from
                                        a combination of organic girdle pod and Kangaroo Flower extract that stimulates collagen
                                        synthesis with active ingredients that target the eye area. Puffiness
                                        and dark circles don’t stand a chance against Albizia and horse
                                        chestnut aescin extract.
                                        
                                        
                                        Beauty tip: do a little home workout every morning to tone your
                                        lids! Open and shut your eyes while firmly pressing on the upper
                                        eyelid. Make sure you don’t furrow your brow. Relax and repeat.
                                        
                                    
08 What else can I use to care for my eye area?
 
                                    Clarins has created the Total Eye Lift for women who want
                                        an expert treatment that gently lifts the eye area
                                        and combats all the signs of aging from one side
                                        to the other. Lift eyelids, firm the skin, and treat
                                        puffiness and dark circles.
                                        
                                        
 Enriched with Organic Harungana,
                                        it is formulated to rebuild and improve the skin around
                                        the eyes. This plant from Madagascar has an amazing power
                                        to boost collagen synthesis. Thanks to a botanical concentrate
                                        containing 94% natural ingredients, the lifting effect of this
                                        eye treatment works in 60 seconds. This ultra-lightweight,
                                        ultra-smoothing,
 ultra-toning cream beautifies the skin and acts
                                        as a base for flawless make-up. Once it’s applied,
                                        amp up your lashes with Wonder Perfect
                                            4D Mascara. It creates a wider gaze and smooths
                                        out eyelid creases, making your eyelashes look longer.
                                        
                                    
09 How can I make my eyes look amazing?
 
                                    We recommend starting with a hydrating
                                        and firming eye skincare routine.
                                        Our experts advise you to start your routine by removing
                                        all traces of make-up with a cleanser specially formulated for the delicate
                                        eye area that won’t dry out the skin, then apply a toner. This primes your skin to soak
                                        up the goodness of your day cream, night cream
                                        or special facial oil.
                                        
                                        
 Lastly, take your pick from our line of make-up, eyeshadows and eyeliners - to bring out your eyes
                                        and your perfect look from your skin right to the tips
                                        of your lashes! To go one step further, treat your eyes to a quick Open Spa
                                        treatment and follow the beauty tips from our make-up experts.
                                        
                                        
 Beauty tip: for youthful skin for years to come, don’t
                                        forget to apply SPF daily as sun can be very
                                        damaging to our skin around the eyes.
                                    
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